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The word ‘Influencer Marketing’ has been floating around for a while now, but has proven quite puzzling to new businesses owing to the contradictory advice. So, we compiled the most essential bits so that you don’t need to head to 100 sources for the information you need: we bring to the A to Z of Influencer Marketing in this article.

While you work on revamping your store to a Christmas-themed shopping fest, we bring to you 6 products that sell most during the holiday season. Add the top products to your store and watch the sales shoot up!

It is the time to make merry- the last opportunity of the year knocks on our doors! Make the most of the holiday season with these actionable marketing ideas!

What e-commerce often loses out on is the human connection! Reach out to your customers, give a face to your brand! A little old-fashioned handwritten note goes a long way in brand building. Couple it with fierce marketing in the same stream, and a store that is true to who you are will emerge!