Giveaways and contests are some of the most effective ways to boost engagement, increase traffic, and grow your Shopify store's audience. With the right tools, you can seamlessly run exciting campaigns, automate entries, and collect valuable data to scale your business. Whether you're looking to grow your email list, reward loyal customers, or attract new ones, giveaway and contest apps can help you achieve these goals with ease.
In this blog, we’ll explore the best apps for giveaways and contests for Shopify that can take your store's marketing to the next level.
Why Use Giveaway and Contest Apps on Shopify?
Running giveaways and contests on Shopify can provide a wide range of benefits that help you boost your store’s performance, drive engagement, and ultimately increase sales. Here’s how they can impact your business:
1. Increased Traffic
Giveaways and contests are excellent ways to attract new visitors to your Shopify store. By creating engaging campaigns that require participants to visit your site, share your content, or invite friends, you can significantly increase your store’s traffic. The viral nature of these campaigns—where participants share the contest details on social media—can drive organic reach, leading to more eyeballs on your store.
2. Lead Generation
Contests are a fantastic way to grow your email list and gather contact information from participants who might not have considered subscribing to your store otherwise. This allows you to expand your marketing efforts and nurture potential customers with email campaigns, promotions, and product updates.
3. Improved Brand Awareness
When participants share your contest or giveaway with their networks, you get access to an entirely new audience. As people learn about your store and participate in your campaign, you can increase your brand visibility and reach a wider audience. This organic growth is essential for building a long-term customer base.
4. Customer Engagement
Giveaways and contests can re-engage previous customers and encourage repeat visits. Offering incentives like discounts, exclusive access, or a chance to win a popular product can keep customers coming back. By making the campaign interactive and fun, you also create positive interactions with your brand, which can lead to greater loyalty and trust.
5. Boost Sales
Contests and giveaways provide a unique opportunity to promote specific products or categories in your store. For example, you can host a contest where participants must share their favorite product from your store, giving you a chance to showcase items that may not be receiving enough attention. Additionally, the excitement surrounding the contest can drive impulse purchases, clear out old inventory, or introduce new products to customers.
6. The Right Tools for Seamless Campaigns
Managing a giveaway or contest can be time-consuming, but with the right apps, you can automate the process of setting up, running, and tracking these campaigns. Shopify apps designed for contests and giveaways can handle everything from participant entry to winner selection, saving you time and effort while ensuring that your campaigns run smoothly. These apps also provide analytics to track the effectiveness of your campaigns and measure the return on investment.
Top Shopify Giveaways Apps
- Mystery Box ‑ More Sales
Mystery Box is an innovative app designed to create excitement around your Shopify store by offering a mystery box deal to customers. This app helps increase sales by encouraging customers to purchase mystery boxes, which can be filled with a variety of your store's products.
Key Features
- Engaging Offers: Allows you to create mystery box campaigns where customers receive a surprise selection of products.
- Customizable Deals: You can customize the value of the mystery box and offer discounts, further incentivizing purchases.
- Increased Conversions: This app plays on the excitement of surprise, which can drive impulse buying and boost sales.
Why Choose It
Mystery boxes are a fun and engaging way to push sales, clear old inventory, or promote new products. It’s ideal for creating buzz and excitement around your brand.
Pricing
Pricing details are not listed, but it offers an engaging way to boost sales through a unique approach.
- ClawCrane: Game & Email Popup
ClawCrane is a gamified marketing tool for Shopify that incorporates a virtual claw machine game to capture customers’ attention and boost email list sign-ups. Players have the chance to win discounts or prizes, creating a sense of excitement and urgency.
Key Features
- Gamified Experience: Engage visitors with a fun, interactive claw crane game that rewards them with discounts or special offers.
- Email Capture: The app uses the game to collect email addresses, helping you grow your email marketing list.
- Customizable Rewards: You can customize the prizes to suit your store, such as discounts, free shipping, or exclusive items.
Why Choose It
This app makes shopping fun, improving engagement while increasing email sign-ups and conversions through gamification.
Pricing
Starts at $9.99 per month, offering affordable solutions for small stores looking to gamify their marketing campaigns.
- Quiz Deals Email Popup Game
Quiz Deals is a unique app that allows you to combine quizzes with email pop-ups to create personalized experiences for customers. The quiz format can direct users to special deals or discounts, enticing them to engage further with your store.
Key Features
- Interactive Quizzes: Customers take a short quiz to unlock exclusive deals or discounts.
- Email Capture: The app uses email pop-ups to collect user information in exchange for quiz results and special offers.
- Customizable Campaigns: You can customize the quiz questions, outcomes, and rewards based on your marketing goals.
Why Choose It
Combining quizzes with deals is a great way to engage customers and offer personalized experiences that increase conversions.
Pricing
Free basic plan with premium options starting at $7.99 per month for more advanced features.
- Lucky Leads Email Popup
Lucky Leads is a simple yet effective app that integrates a lucky wheel game with email collection pop-ups to grow your email list and engage customers. It’s designed to provide customers with a fun experience while collecting their contact information.
Key Features
- Spin-to-Win: Visitors can spin a lucky wheel to win discounts, prizes, or special offers.
- Email List Growth: The app uses the game to collect email addresses, helping you expand your subscriber base.
- Customizable Wheel: You can customize the prizes and the appearance of the lucky wheel to suit your brand’s style.
Why Choose It
It’s an easy and interactive way to increase engagement and capture valuable customer data for future marketing efforts.
Pricing
The app is free to use with basic features, and the premium version offers additional customization options starting at $5 per month.
- SweepWidget Giveaways Contests
SweepWidget is a versatile giveaway and contest app for Shopify that helps you run campaigns to attract new customers and grow your email list. It supports various types of entries, from social media actions to email sign-ups, increasing engagement and reach.
Key Features
- Multi-Entry Options: Offers multiple ways for participants to enter contests, such as following on social media, referring friends, or signing up for emails.
- Customizable Design: You can fully customize the look of your contest to match your brand’s aesthetic.
- Analytics: Detailed reporting helps you track your contest’s performance and engagement.
Why Choose It
SweepWidget makes it easy to run contests that drive traffic, generate leads, and build a larger following.
Pricing
Free plan available with advanced features starting at $19 per month.
- Instant Giveaways ‑ Best Viral
Instant Giveaways is an app that helps Shopify stores create viral giveaway campaigns that encourage customers to share your store and products for a chance to win. The app supports a variety of social media actions to increase brand visibility and traffic.
Key Features
- Viral Campaigns: Customers can enter by sharing your store, referring friends, or completing social media tasks.
- Easy Set-Up: The app is designed to be easy to use, with a simple interface to create and manage giveaways.
- Incentivized Referrals: Encourage viral growth by rewarding participants for referring friends to your contest.
Why Choose It
This app is perfect for increasing brand awareness and driving viral traffic to your store with minimal setup required.
Pricing
Free plan with essential features, and premium plans starting at $12 per month.
- ViralSweep Giveaways Contests
Description
ViralSweep is one of the most comprehensive giveaway and contest apps for Shopify, offering advanced features like social sharing, referral tracking, and custom forms. It’s ideal for businesses looking to run large-scale campaigns that go viral.
Key Features
- Multi-Entry Giveaway Options: Participants can earn entries by completing various actions such as sharing on social media, visiting your website, and more.
- Referral Tracking: Track referrals to encourage viral sharing and increase participation.
- Detailed Analytics: Get detailed performance insights to refine your campaigns and increase ROI.
Why Choose It
ViralSweep is perfect for running complex giveaways that require sophisticated features to maximize engagement and conversions.
Pricing
Starts at $49 per month, with higher-tier plans offering more advanced features and integrations.
- Free Gift Contest Popup
Description
Free Gift Contest Popup is an app designed to run simple and effective giveaway contests offering free gifts as rewards. It helps boost customer engagement by offering products as prizes in exchange for sign-ups or other actions.
Key Features
- Giveaway Pop-Up: Displays a pop-up on your store that invites customers to participate in a free gift contest.
- Simple Setup: Very easy to implement with minimal customization required.
- Instant Gratification: Winners receive immediate notifications, creating excitement and engagement.
Why Choose It
A great option for stores looking for a quick, easy way to run giveaways with a clear focus on offering a free gift as an incentive.
Pricing
The app is free to use, with premium features available for more customization options.
- Giveaway Ninja • Giveaways
Description
Giveaway Ninja is a popular app for running online giveaways and contests. It offers various customizable features to help Shopify stores run successful campaigns aimed at growing customer engagement, increasing brand awareness, and collecting valuable leads.
Key Features
- Easy-to-Set-Up Giveaways: Create giveaways quickly with pre-made templates.
- Customizable Entries: Set up different types of entries, including social media actions, email sign-ups, and referrals.
- Advanced Analytics: Track the effectiveness of your giveaways with real-time analytics.
Why Choose It
Giveaway Ninja is perfect for Shopify stores looking for a simple, yet effective, tool to run giveaways that drive engagement and grow their customer base.
Pricing
Free basic plan with advanced features starting at $29 per month.
- EVM Spin Wheel ‑ Discount Wheel
Description
EVM Spin Wheel is a gamified app that adds a fun spin-the-wheel experience to your Shopify store. Customers can spin the wheel for a chance to win discounts, special offers, or other prizes, increasing engagement and encouraging conversions.
Key Features
- Gamified Experience: Customers spin a virtual wheel to win prizes or discounts, making shopping more fun and interactive.
- Customizable Prizes: You can set the prizes available on the wheel, including discounts, free shipping, or free products.
- Real-Time Engagement: The app displays a live spin wheel that visitors can interact with instantly.
Why Choose It
Perfect for stores looking to add a gamified, interactive element to their marketing, helping to drive engagement and conversions.
Pricing
Starts at $9.99 per month, offering basic gamification features with the option to scale for larger stores.
Conclusion
Running giveaways and contests is an excellent strategy to enhance customer engagement, increase lead generation, and foster brand loyalty. These campaigns not only attract new customers but also keep existing ones excited and invested in your brand. By leveraging the right apps, Shopify merchants can automate the entire giveaway process, reaching a wider audience, driving targeted traffic, and ultimately delivering measurable results that directly impact sales and customer retention.
The apps listed above offer a range of functionalities that cater to different business goals. Whether you're looking for a straightforward solution to boost email sign-ups or a powerful platform to run viral contests that can capture substantial customer interest, these tools are equipped to meet your unique needs. With options ranging from gamified experiences to social media integrations and referral tracking, these apps provide flexibility, customization, and ease of use, ensuring that merchants can run successful, impactful campaigns.
Choose the app that best aligns with your goals and start running exciting, high-converting giveaways today. By doing so, you’ll engage your customers more effectively, increase your audience base, and watch your sales soar as your brand’s visibility and loyalty grow.